Chef Edward Lee & SHIA Launch K-Food Grant with Kim’C Market

Chef Edward Lee & SHIA Launch Pitch Day and K-Food Grant with Support from Kim’C Market

· Brooklyn, NY

Chef Edward Lee announces SHIA Pitch Day & K-Food Grant
Pitch Day & K-Food Grant with Chef Edward Lee

Kim’C Market is honored to work with culinary pioneers like Chef Edward Lee and his restaurant SHIA, one of our loyal partners. Together, we’re proud to help spotlight two meaningful opportunities designed to empower the next generation of Korean American culinary leaders and creative voices in Korean food.

K-FOOD GRANT poster by SHIA in partnership with KCSC—Inspire the Future of Korean Cuisine
K-FOOD GRANT — Inspire the Future of Korean Cuisine (SHIA × KCSC)

Two Opportunities to Elevate Korean Cuisine

🔹 Pitch Day — Apply by September 19, 2025

A mentorship-driven experience offering feedback, guidance, and business insight for Korean American chefs ready to take the leap toward opening their first restaurant.

SHIA Pitch Day Fall 2025 announcement with Korean dishes
SHIA Pitch Day — Fall 2025

🔹 K-Food Grant — Apply by September 30, 2025

Two recipients will each receive a $4,000 grant to bring forward creative ideas that elevate and expand the story of Korean cuisine.

Kim’C Market is proud not only to supply Michelin-starred restaurants, but also to stand alongside chefs and visionaries who are shaping the future of Korean food culture with authenticity, innovation, and community.

👉 Learn more and apply:
Pitch Day
K-Food Grant


Key Dates

  • Pitch Day Application Deadline: Friday, September 19, 2025
  • K-Food Grant Application Deadline: Tuesday, September 30, 2025

Who Should Apply

  • Emerging Korean American chefs preparing to open their first concept
  • Culinary creatives and entrepreneurs advancing Korean food culture
  • Applicants with ideas that emphasize authenticity, sustainability, and community impact
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